The Essentials of Selling

The Essentials of Selling

This programme is suitable for those who are relatively new to sales or who have never had the benefit of any structured training. It is a comprehensive one day programme and provides an essential toolkit for both telephone and face to face salespeople.

Content can be tailored for teams but will probably include the following:

  • Structure of the sales call
  • Preparation for the visit
  • Planning call objectives
  • Unique Selling Points- what does the company have to offer?
  • ¬†Effective questioning and fact finding
  • Active listening skills
  • ¬†Presenting in terms of benefits
  • Building client rapport including body language-Mirroring, matching, pacing and leading
  • Recognising verbal and non-verbal buying signals
  • Understanding and handling objections
  • Closing the sale

For more information about any of our training courses, please call us on 01924 440720 or 07788 973720.

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